How to Pick an App Store Category You Can Succeed In

Herd Mentality

Are you just starting out with mobile apps, but not sure where to focus your efforts? Overwhelmed by the choices of platforms and app categories? Or maybe you’ve published a few or even several apps, but just can’t seem to beat the competition? Today’s post will help you take a SMARTER approach to finding mobile […]

Are Mobile App Riches Truly in the Niches?

Why niche mobile apps make more money

We’ve all heard that somewhat cheesy line about the money being made by niche websites. The idea is that the less competitive but more focused areas can result in exponentially greater returns than trying to be too broad. In today’s post, we examine whether that truism also applies to mobile apps, and how you can […]