Apple iPhone to Push Use of Mobile Web Apps
January 11th, 2007 MobileFreak
Yes, the new Apple iPhone is slick. And few can create as much buzz around a new product announcement as Steve Jobs. But what I find most significant about the introduction of the iPhone at Macworld 2007 this week is that it will propel US cell phone users into the world of mobile web apps. Here’s why.
The number of wireless customers that actually use the web browsing capabilities on their cell phones remains low in the US, particularly compared to other countries. There have been many reasons for this — mobile web browsing is too slow, most content providers still do not serve mobile-friendly versions of their sites, and users are often not sure if their subscritpion plan will charge extra for mobile browsing. All of these factors are slowly fading away, as even some of the carriers are just beginning to offer flat rates for mobile web access.
First, as has been reported on countless sites and blogs, the iPhone web browsing capabilities appear to leapfrog the other models that exist today. Here is the excerpt from an artilce at Silicon.com:
The iPhone also comes loaded with Apple’s Safari web browser and fully incorporates Google’s search and mapping services. Users can make phone calls directly from Google Maps. Phone service in the US will be provided exclusively by Cingular Wireless.
Of course, we have yet to actually use the iPhone, since it’s not due until June. And we do not yet have details on the web browsing pricing from Cingular, which has an exclusive license to be the sole carrier for at least the next two years. Something tells me that it’s all laid out in the agreement with Apple, and that can only be a good thing.
Hold on to your iPhones folks, this is going to be fun.
Entry Filed under: Apple,Cingular/AT&T,News
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