Open Handset Alliance to Set Standards for Mobile Apps

Among all the hype surrounding Google’s upcoming mobile software platform is a collection of companies joining together to promote the platform and the standards around it. Dubbed the Open Handset Alliance, the organization includes mobile phone industry heavyweights including HTC, Intel, Sprint, Texas Instruments, and of course, Google.

This is by no means the first organization to organize around software standards for the mobile environment. But it will be the most successful, and Google’s active promotion of and participation in it will be the driving force.

As mobile phone techno-geeks, we here at MobileMammoth are excited about what is to come on the mobile web. Starting Monday, that world is about to get a lot more interesting!